BuzzMyBrand conceived and developed the Social Buzz ® , an algorithm that indicates the success of a single on-line post (photo or video) calculating how viral and influential it is. The Social Buzz is used to understand who's the winner of a contest without using a jury and, moreover, making the contest viral. In order to win a contest launched using BuzzMyBrand , users must get the highest number of likes, shares, comments and views on the major social media like Facebook , Twitter and YouTube . Our software will evaluate the success of a photo or a video on any social media and quantify it, ranking content in real time for everyone to view. By doing so, users with the highest Social Buzz ® will become your brand's main ambassadors.